Selfie style For some, it’s all about the selfie. While you don’t have to strike a pose outside the car wash lane to get noticed, great photos can attract attention. Instead of snapping a pic of your latest promotional poster, snap a shot in front of a clean, shiny car as a way to help…
Warm summer days can sometimes cool down profits. In the lazy, hazy, crazy days of summer, customers sometimes turn to washing their cars in their own driveways or hitting up a charity car wash. There’s plenty of competition. Drive traffic to your car wash location with our hot summer tips. Let’s get visible Get outside!…
Mega marketing mistakes that might stunt your growth, and how to fix them Successful marketing can dance a fine line between drab and fabulous. It’s tempting to stick with tactics you once found tried and true, but with today’s savvy customers, marketing is moving at a faster pace, with more options to reach your customer…
Add an Express Tunnel to your C-Store and Build the Benefits In today’s competitive market, customers look for convenience. With rising c-store options on the market, it’s more important to stand out now than ever before. A variety of services, like a car wash, provides a one-stop shopping experience for busy consumers. If you don’t…
Sell it With Signage Great signage is a key investment to a car wash marketing plan. Though a lot of car wash owners shy away from signage due its financial investment, great signage helps increase revenue and pays off over time. What are the options? With a wide variety of options, from building signs to…
If you’re thinking of offering an unlimited monthly car wash plan to your customers, it can be a game changer. Not only can it help balance the highs and lows due to weather and changing seasons, it helps build a loyal customer base while providing a steady monthly revenue stream. It’s a win! Bold benefits…
Competition is fierce, so how can you step up your game and stand out from the wash down the block? How can you attract new customers, and keep the loyal ones coming back time and time again? Here’s a few ways to make your car wash shine. Create a Presence If you’re not online, it’s…
You’ve built a new car wash, now it’s time to drive traffic to your site. A successful marketing plan can leverage your offerings, attract customers and keep them coming back. Today’s operators have many tools at their disposal to help promote a car wash, from social media to billboards to smartphone apps. Here’s a few…
5 tips to keep up with the competition for car wash success Running a successful car wash is about more than what’s happening on your own site. You’ve got to know what the other kids on the block are doing so you can keep up with the competition. A need for speed Customers want a…
Long Live Loyalty How to go beyond your loyalty program to create repeat customers Loyalty. We all want it, but few of us know how to get it, and with a busy business to run, doing something about it is often like a fleeting cloud. We soon forget about it after it’s floated by. Not…