When is the last time you thanked your loyal car wash customers for their business? If you can’t remember, that’s a problem. Everyone likes feeling needed and appreciated, and your customers are no exception. How can you thank them sincerely in order to keep them coming back? Read on for ways to show your gratitude.
Loyalty Programs
Reward your customers for coming to your car wash by offering them a loyalty program. You decide what perks they’ll receive – it could be a free car wash after a certain number of visits or a discount on their birthday.
Giving them discounts or free car washes is a great way to attract customers to your loyalty program. However, offering them even better incentive will bring customers through your doors. Include a referral component to your loyalty program; if customers refer their others, they get some kind of bonus.
Get Social
Social media is a great platform to thank your customers. If you haven’t created a social media account to promote your car wash, do it now! It’s a quick, easy and free way to connect with your customers.
Use social media platforms such as Facebook or Twitter to share special promotions and deals with your customers. Moreover, you could create a social media loyalty system in which customers earn points for commenting on pictures or providing feedback on your profile.
Surprise!
Amaze your loyal car wash customers by doing something unexpected for them, like giving them a discount on their car wash. Better yet, give them a free car wash.
This is the sort of surprise people enjoy, because they had planned to pay a certain price for something and now they don’t have to. It’s a great way to show your customers what they mean to you.
Party Time
Everyone enjoys parties, especially when they’re the guest of honor. Hold a party at your car wash to say “thank you” to your loyal customers.
The most important part of the party is interacting with customers and telling them personally how much you appreciate their business. It’s nice for them to enjoy the free food and drinks, but it’s also an opportunity to get to know them a little bit.
Are You Interested in Joining the Car Wash Industry?
Have you always wanted to start your own car wash business? Do you envy car wash professionals?
We can help you get started. For more than 30 years, MacNeil Wash Systems has provided car wash equipment to the car wash industry across North America. If you’re interested, we can set you up with state-of-the-art car wash systems to start your own car wash. Contact us today for more information, and maybe we’ll see you at one of the events!